Herbal Beauty has always meant being your natural, healthy self. We do this by staying connected to ourselves, each other, and the natural world around us. To achieve this goal, we have built our formulations around the naturally soothing properties of local plants. Over the years, one plant in particular has stood out: Calendula. This is such an incredible
plant for skincare that we were inspired to build our new brand around it. While growing, harvesting, using, and infusing Calendula, we developed our own nickname for it: YULA. It feels like a new beginning, and we are so excited for you to be a part of it.
Sincerely,
Melissa and John Kruse
Rebrand:
We're excited to announce our new identity, YULA, by Herbal Beauty LLC. While we hold deep affection for our roots as Herbal Beauty, we've embarked on an exciting journey to evolve and expand. Herbal Beauty created trademark challenges, limiting our growth potential. With YULA, we are excited to explore new opportunities while maintaining our dedication to providing exceptional skincare and wellness products. Join us as we welcome this fresh chapter in our story.
Formulations:
Don't worry; everything you love about our products remains the same. We've simply enhanced our formulations to incorporate more skin-soothing goodness from our beloved plant, Calendula. This means you'll experience even more nourishment and care for your skin.
Labels:
We've enhanced our labeling system; now, scents are color-coordinated for your convenience. Are you a fan of our Honey/Almond blend? Perhaps Mint or Lavender is more your style? With this upgrade, you can easily find your preferred scent across our diverse product range.
Artwork:
My husband, John, has fine-tuned the herbal illustrations on our labels, bringing artistry to your skincare routine. We plan to expand our herbal illustration offerings to infuse art and herbalism into your life. Stay tuned!
Holistic Skincare:
My passion has always been advocating for a holistic approach to skincare, and with this new branding, we're committed to providing even more resources and information to support this philosophy.
plant for skincare that we were inspired to build our new brand around it. While growing, harvesting, using, and infusing Calendula, we developed our own nickname for it: YULA. It feels like a new beginning, and we are so excited for you to be a part of it.
Sincerely,
Melissa and John Kruse
Rebrand:
We're excited to announce our new identity, YULA, by Herbal Beauty LLC. While we hold deep affection for our roots as Herbal Beauty, we've embarked on an exciting journey to evolve and expand. Herbal Beauty created trademark challenges, limiting our growth potential. With YULA, we are excited to explore new opportunities while maintaining our dedication to providing exceptional skincare and wellness products. Join us as we welcome this fresh chapter in our story.
Formulations:
Don't worry; everything you love about our products remains the same. We've simply enhanced our formulations to incorporate more skin-soothing goodness from our beloved plant, Calendula. This means you'll experience even more nourishment and care for your skin.
Labels:
We've enhanced our labeling system; now, scents are color-coordinated for your convenience. Are you a fan of our Honey/Almond blend? Perhaps Mint or Lavender is more your style? With this upgrade, you can easily find your preferred scent across our diverse product range.
Artwork:
My husband, John, has fine-tuned the herbal illustrations on our labels, bringing artistry to your skincare routine. We plan to expand our herbal illustration offerings to infuse art and herbalism into your life. Stay tuned!
Holistic Skincare:
My passion has always been advocating for a holistic approach to skincare, and with this new branding, we're committed to providing even more resources and information to support this philosophy.